The Jamaica Tourist Board is charged with a mission of marketing the tourism product so that Jamaica remains the premier Caribbean tourism destination. To this end, we are positioning Jamaica as the most complete, unique and diverse warm weather destination in the world, which offers the best vacation value available.
The Jamaica Tourist Board is the most preferred point of contact for persons travelling to Jamaica. The organization markets the uniqueness of destination Jamaica through creative programmes and advertisements worldwide. Throughout the years, the JTB has been recognized for its exceptional leadership and outstanding service with accolades from industry and trade partners both regionally and internationally.
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